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SEOUL · 2 NIGHTS 3 DAYS · Seoul 3-Day Itinerary: Shopping

Seoul 3-Day Itinerary: Shopping

TravelersAdult 2
ThemeShopping & K-Beauty
TransportPublic Transit
Estimated Trip Cost₩397,500

About this itinerary

Shopping in Seoul is easiest in walkable districts like Myeongdong Cathedral, Myeongdong, Ground Seesaw Myeongdong, where shops sit side by side. This itinerary groups shopping streets by neighborhood so you never haul bags far.

From Incheon Airport it takes about 1 hr by the AREX airport railroad. Anything within about 20 minutes on foot, you walk.

You stay all 2 nights near Cheonggyecheon Bicycle Path and start every day from the same place — no repacking.

Day 1: Myeongdong Cathedral, Myeongdong, Ground Seesaw Myeongdong, Myeongdong Namdaemun Bukchangdong Dadong Mugyo-dong Tourist District, Namsan Cable Car. Lunch at Myeongdong Gyoja Main Branch, dinner at Yuga.

Day 2: Starlit Seongsu, Seongsu-dong Handmade Shoe Street, Seongsu-dong Cafe Street, Real World Seongsu, Seongsu Federation. Lunch at Ran Kalguksu, dinner at Numero Dos.

Day 3: Garosu-gil, Sinsa-dong, Serosu Street. Lunch at Chablis. Then head back to Incheon Airport.

Many stores offer instant tax refunds to foreign visitors above a minimum spend — bring your passport.

Times in this plan are worked out from the distance between stops and how long you stay at each one. Feel free to drop a stop or two for a slower pace. Every stop has location and directions buttons that open the map directly.

View on Map

한국어 · English · 日本語 · 简体中文 · 繁體中文

Hour-by-Hour Itinerary

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Day 1
09:00 · 1hr
10:00
Start1-1

Seoul StationView on Map서울역

🚇 Public transit 30minRoute →
10:35 · about 1hr
Sights1-2

Myeongdong CathedralView on Map서울 명동성당

FreeSEOUL Tours & Tickets →
🚶 Walk 5min · 0.3kmRoute →
11:35 · about 1hr
Lunch1-3

Myeongdong Gyoja Main BranchView on Map명동교자 본점

₩22,000 (US$15.8)

A knife-cut noodle soup restaurant about a 4-minute walk from Myeongdong. Knife-cut noodle soup (kalguksu): Hand-rolled wheat noodles cut with a knife and cooked in a broth of anchovy, seafood or chicken. Rated 4.2 on Google Maps (14,570 reviews).

🚶 Walk 5min · 0.2kmRoute →
12:40 · about 30min
Sights1-4

MyeongdongView on Map명동

Free
🚶 Walk 5min · 0.3kmRoute →
13:20 · about 30min
Sights1-5

Ground Seesaw MyeongdongView on Map그라운드시소 명동

🚶 Walk 20min · 0.8kmRoute →
14:05 · about 30min
Sights1-6

Myeongdong Namdaemun Bukchangdong Dadong Mugyo-dong Tourist DistrictView on Map명동 남대문 북창동 다동무교동 관광특구

Free
🚶 Walk 20min · 0.8kmRoute →
14:50 · about 40min
Sights1-7

Namsan Cable CarView on MapTop 16남산케이블카

₩30,000 (US$21.6)
🚶 Walk 5min · 0.2kmRoute →
17:00 · about 1hr 10min
Dinner1-8

YugaView on Map유가

₩14,000 (US$10.1)

A Chinese restaurant about a 4-minute walk from Namsan Cable Car. A government-designated "Good Price" shop; the menu includes Black bean sauce noodles (jjajangmyeon) ₩7,000. Black bean sauce noodles (jjajangmyeon): A Korean-Chinese dish of wheat noodles topped with a dark sauce of stir-fried black bean paste, pork and onion.

🚇 Public transit 1hrRoute →
19:10
Hotel1-9

Hotel Foresta WangsimniView on Map포레스타 호텔 왕십리점

₩125,000 (US$89.8)

16 min walk to Cheonggyecheon Bicycle Path · About ₩130k per night (standard level · check the real price on Agoda)

Book on AgodaBook on Booking.com →
Day 2
09:30
Start2-1

Hotel Foresta WangsimniView on Map포레스타 호텔 왕십리점

🚇 Public transit 50minRoute →
10:25 · about 30min
Sights2-2

Starlit SeongsuView on Map스탈릿성수

FreeSEOUL Tours & Tickets →
🚶 Walk 5min · 0.2kmRoute →
10:55 · about 40min
Sights2-3

Seongsu-dong Handmade Shoe StreetView on Map성수동 수제화거리

Free
🚶 Walk 5min · 0.2kmRoute →
11:40 · about 1hr
Lunch2-4

Ran KalguksuView on Map란칼국수

₩18,000 (US$12.9)

A knife-cut noodle soup restaurant right by Starlit Seongsu. A government-designated "Good Price" shop; the menu includes Knife-cut noodle soup (kalguksu) ₩9,000, Young radish kimchi bibimbap (yeolmu-bibimbap) ₩8,000. Knife-cut noodle soup (kalguksu): Hand-rolled wheat noodles cut with a knife and cooked in a broth of anchovy, seafood or chicken.

🚶 Walk 5min · 0.3kmRoute →
12:45 · about 40min
Sights2-5

Seongsu-dong Cafe StreetView on Map성수동 카페거리

Free
🚶 Walk 5min · 0.2kmRoute →
13:30 · about 30min
Sights2-6

Real World SeongsuView on Map리얼월드 성수

🚶 Walk 5min · 0.1kmRoute →
14:00 · about 30min
Sights2-7

Seongsu FederationView on Map성수연방

Free
🚶 Walk 5min · 0.4kmRoute →
14:40 · about 30min
Sights2-8

Amore SeongsuView on Map아모레 성수

Free
🚶 Walk 20min · 1.4kmRoute →
15:30 · about 30min
Sights2-9

Seongsu Art HallView on Map성수아트홀

🚶 Walk 5min · 0.1kmRoute →
17:00 · about 1hr 10min
Dinner2-10

Numero DosView on Map누메로도스

₩24,000 (US$17.2)
🚶 Walk 40min · 2.7kmRoute →
18:50
Hotel2-11

Hotel Foresta WangsimniView on Map포레스타 호텔 왕십리점

₩125,000 (US$89.8)Book on AgodaBook on Booking.com →
Day 3
09:30
Start3-1

Hotel Foresta WangsimniView on Map포레스타 호텔 왕십리점

🚇 Public transit 1hrRoute →
10:30 · about 40min
Sights3-2

Garosu-gil, Sinsa-dongView on Map신사동 가로수길

FreeSEOUL Tours & Tickets →
🚶 Walk 5min · 0.1kmRoute →
11:15 · about 40min
Sights3-3

Serosu StreetView on Map세로수길

Free
🚶 Walk 5min · 0.1kmRoute →
11:55 · about 1hr
Lunch3-4

ChablisView on Map샤블리

₩24,000 (US$17.2)
🚇 Public transit 40minRoute →
13:40 · about 20min
Arrive3-5

Seoul StationView on Map서울역

13:55 · 1hr
Transit

Seoul Station → Incheon AirportAirport Railroad (AREX)

Route on Google Maps →Book airport transfer →
Estimated Trip Cost
₩397,500 (US$286)
Per person ₩198,750 (US$143)
Standard 2 travelers
🏨 Lodging ₩250,000 (US$180)
Hotel Foresta Wangsimni
₩125,000 (US$89.8) × 2 nights · (est.)
🍽️ Food
i
Meal price basis (restaurants without a checked price)
TierPer person, per mealBasis
Budget₩9,000Avg. of 4 everyday meals ₩8,920
Standard₩12,000Avg. of all 7 ₩11,610
Generous₩18,000Avg. of 2 special dishes ₩17,373
DishNational avg.
Jajangmyeon₩7,230
Kalguksu₩9,057
Kimchi stew set meal₩9,080
Bibimbap₩10,314
Naengmyeon₩10,845
Samgyetang₩16,868
Pork belly 200g₩17,877
42 dish types have their own benchmark (pork soup, black pork, raw fish, crab, etc.) — restaurant menu sample (Sep 2026): Budget = 25th percentile, Standard = median, Generous = Standard + one shared side (dumplings, boiled pork, etc.). Grilled meat: 1 serving / 1 serving + a meal / 2 servings + a meal; raw fish: small/medium/large platter. Source: Korea Consumer Agency (price.go.kr), national average, August 2026, per serving. Restaurants with a checked price use that price.
₩102,000 (US$73.3)
Day 1 · Lunch · Myeongdong Gyoja Main Branch ₩22,000 (US$15.8)
₩11,000 (US$7.9) × 2 adults = ₩22,000 (US$15.8)
Day 1 · Dinner · Yuga ₩14,000 (US$10.1)
2×1 adults + 0×0.6 children → 2 servings
Day 2 · Lunch · Ran Kalguksu ₩18,000 (US$12.9)
₩9,000 (US$6.5) × 2 adults = ₩18,000 (US$12.9)
Day 2 · Dinner · Numero Dos ₩24,000 (US$17.2)
2×1 adults + 0×0.6 children → 2 servings
Day 3 · Lunch · Chablis ₩24,000 (US$17.2)
2×1 adults + 0×0.6 children → 2 servings
🚌 Transport ₩15,500 (US$11.1)
지하철 ₩1,550 (US$1.1) × 2 adults × 5 rides₩15,500 (US$11.1)
🎭 Activities/Other ₩30,000 (US$21.6)
Myeongdong Cathedral Free
Myeongdong Free
Ground Seesaw Myeongdong To be confirmed
Myeongdong Namdaemun Bukchangdong Dadong Mugyo-dong Tourist District Free
Namsan Cable Car ₩30,000 (US$21.6)
child fare not confirmed
Starlit Seongsu Free
Seongsu-dong Handmade Shoe Street Free
Seongsu-dong Cafe Street Free
Real World Seongsu To be confirmed
Seongsu Federation Free
Amore Seongsu Free
Seongsu Art Hall Shows ticketed separately
Garosu-gil, Sinsa-dong Free
Serosu Street Free

Related Photos

Serosu Street
Serosu Street
Namsan Human Rights Forest
Namsan Human Rights Forest
Maeheon Citizens' Forest
Maeheon Citizens' Forest
Onsu Urban Nature Park (Jatjeol Park)
Onsu Urban Nature Park (Jatjeol Park)
Bosingak Belfry
Bosingak Belfry
Namsangol Hanok Village
Namsangol Hanok Village
Seoul Anglican Cathedral
Seoul Anglican Cathedral
Independence Declaration Distribution Site
Independence Declaration Distribution Site
Photo: Korea Tourism Organization

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FAQ

QHow much does a 3-day trip to Seoul cost?
TripGogo team

For this itinerary, budget about ₩199,000 per person (sharing a double room). On a tight budget it's around ₩112,000; for a more comfortable trip, about ₩416,000. That covers hotel, meals, admission and transport within Korea (flights not included). See the budget table above for the breakdown.

QHow do I get from Incheon Airport to Seoul?
TripGogo team

Take the AREX airport railroad — about 1 hr in total. Day 1 starts at the arrival station or terminal, and the last day ends back there. You can book tickets straight from the buttons in the itinerary.

QCan I get around Seoul without a car?
TripGogo team

Yes. 17 legs of this itinerary are on foot, and you ride a bus or subway at most 2 times a day — mostly to and from the hotel or station. Taxis are an easy backup for any leg.

QDo I need cash in Seoul?
TripGogo team

Most restaurants and shops take cards, including many foreign cards, but some market stalls are cash-only, so carry a little cash. For buses and subways, a T-money transit card (sold at convenience stores) is the easiest.

QCan I customize this itinerary?
TripGogo team

Yes. Tap "Edit in My Itinerary" to change dates, group size or stops — travel times and the budget are recalculated for free.

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Generated: 2026-09-28 · TripGogo